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  • our models
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undo_expected

We’re a group of women in the business of beauty, inspired by the business of real life.

We undid everything we knew about product and created Undone: a problem-solving, super affordable approach to looking amazing with less.

OUR APPROACH TO LOOKING AMAZING WITH LESS

our take on beauty

With Undone Beauty, we bring what makes us beautiful to the surface. Undo what we know about product and what we know about beauty. No retouching. No cover up. Real stories. Real beauty. Enhanced by Undone.

# UndoExpected

Ultra-wearable formulas designed to make it easy, with less. Unretouched models - always. 

Luxury quality products and handmade tools starting at 5 bucks.

Formulated with effective natural ingredients for your skin and lashes. Vegan-friendly + cruelty-free.